“Our first real attempt at a vernacular logo was for ‘Matewan’, a film by John Sayles. We messed up the type and spacing to make it look like someone had tried to do it really nicely, with a lot of time and very little skill. I consciously distanced myself from the graphics world once I started on the notion that ugliness was more interesting than beauty…that stuff which is human, interesting, fucked up, passionate rather than logical, reasonable and, of course, beautiful.”
— Tibor Kalman (via Design and Undesign)